"Rise", the new album fom the two-time Grammy-nominated rock band SKILLET, sold 60,000 copies in the United States in its first week of release to debut at position No. 4 on The Billboard 200 chart.
The CD's explosive start was fueled by the success of a four-song rollout at iTunes which saw the first two tracks, "Sick Of It" and "American Noise", both hit No. 1 on the iTunes Rock Songs chart (and at one point, were No. 1 and 2 on the chart), while the third and fourth-released songs, "Rise" and "Not Gonna Die", each shot to No. 2. The band has also been building momentum with radio promotion, a social media blitz and festival show performances. The past two weeks SKILLET hosted their first-ever VIP fan events titled "Road To Rise" in Nashville and Chicago. The Chicago Sun-Times heralded the event stating that it "redefines the VIP experience." In the digital world, the platinum-selling band did an exclusive album stream and podcast premiere with Billboard, video premieres with Revolver and Guitar World and a song premiere with USA Today, to name a few. The high media profiles lead up to the band's late night debut on "Conan" on July 11.
"SKILLET has become increasingly deft at straddling the tricky line between faith-based idealism and secular universality," wrote Billboard. "'Rise' takes the balance a step further, mixing new sonic flavors into the group's hard-rock bombast." USA Today gave the album 3 out of 4 stars, People praised the band for "taking their hard rock to higher ground," and Loudwire gave "Rise" 4 out of 5 stars and wrote, "the songwriting has more depth, there's added diversity and plenty of potential hit singles."
Following recent performances at several major festivals, including Rock On The Range and Rocklahoma, SKILLET (vocalist/bassist John Cooper, guitarist/keyboardist Korey Cooper, drummer/vocalist Jen Ledger and guitarist Seth Morrison) are gearing up to hit the road with SHINEDOWN on the upcoming Carnival Of Madness tour. Kicking off August 13 at the Jacobs Pavilion at Nautica in Cleveland, the tour will also feature PAPA ROACH, IN THIS MOMENT and WE AS HUMAN. They'll follow by heading overseas for their first-ever tour with NICKELBACK, a month-long jaunt that will see SKILLET playing Milan, Paris, Vienna, London, and many more.